14 September 2015

Cambridge University Press reinstates English language as a life skill

• Holds panel discussion to showcase English Language as crucial part of Skill Development

• Brings academia and visionaries under one roof to highlight the importance and impact of English Language

Chennai, 14th September 2015 – In its continued endeavour to promote English Language, Cambridge University Press (CUP) India hosted a panel discussion today on Skill Development: Quality and Reach – what relevance it holds in the Indian context. The session brought together academia, visionaries from school and higher education and other eminent personalities from the corporate world under one roof to initiate a dialogue on the overarching theme of English as a Life Skill.

Skill development is growing in importance in academic institutions, corporate houses and the corridors of power. From top management of corporate houses to educational institutes, heavy emphasis has been laid on communication skills and the role of English language. The Indian Government setting up a Ministry of Skill Development stresses the prominence of the same to all of us in academia, industry and society at large.

Speaking at the event, Ratnesh Kumar Jha, Managing Director, Cambridge University Press, South Asia, said, “English is the language of the world, with the demographic divided India has, it is important, the quality of English that we use needs to be of global-best standards as well. As part of our ELT programme in India, leading institutions depend on our English Language solutions. This would help in preparing to get job-ready not just for India but internationally as well. Cambridge University Press aims to build an ambitious English Language Teaching (ELT) programme over the next five years.”

He further added, “Cambridge University Press is pleased to present awards to many of the institutes who share in our vision of disseminating knowledge at the highest international levels of excellence.”

Cambridge University Press intends to host several discussions across the country to highlight the need for English skill requirements of adequate quality to teachers, learners and – in general – the industry in India.

Cambridge University Press creates curriculum based content for teachers and learners. On the occasion, Cambridge University Press awarded more than 50 institutes in Tamil Nadu that demonstrated commitment to finding innovative ways to inculcate higher standards of English in their teaching, learning and assessment.